If you want to bring more visitors to your website, there's no better way to do it than through search engine optimization. While search engine optimization may sound intimidating, it's actually very simple, even if you don't have a lot of website experience. This article will provide you with all the tips you need to get started.
Search Engine Optimization only works when it plays by the rules! The rules, however, change over time. Either the web site owner and developer have to be constantly upgrading their knowledge on Search Engine Optimization and the way search engines work or, alternatively, they should hire a professional.
When dealing with META description tags, you should strive to keep your keyword density between 6% and 20%. Anything less and you are missing out on key opportunities to implement your keywords and anything more could be seen by search engines as keyword stuffing. This is a great way to keep your search engine rank as high as possible.
When creating the navigation structure for your site, don't over categorize. You want your site map tree to have as few levels as possible. So, try to be broad in what's included in each folder. Allow users to click on a tag cloud or something similar, to find more specific areas and posts on your website.
Do not use images to represent text. Images look nice on the website, but search engines cannot see them, and as a result, cannot index the text. If you convert the text images to real text, the search engine can index them correctly. In addition, plain text loads faster than images, so your user will have a better experience surfing your website with a faster load time.
With regards to search engine optimization your META description tags should be written in sentence structure. Simply placing a series of keywords or keyword phrases is an simple way to get your website penalized by the search engines. Make sure that you follow proper formatting techniques with regards to META tags.
Search engine optimization may not be very simple to start with, but as you get the experience you need, you will find that it is not only beneficial, but a great way to market your business online for a low cost and even by yourself. If you want to take it on as a do-it-yourself task or if you are looking for the right professional for certain tasks, make sure you start with these search engine optimization tips.
Search Engine Optimization only works when it plays by the rules! The rules, however, change over time. Either the web site owner and developer have to be constantly upgrading their knowledge on Search Engine Optimization and the way search engines work or, alternatively, they should hire a professional.
When dealing with META description tags, you should strive to keep your keyword density between 6% and 20%. Anything less and you are missing out on key opportunities to implement your keywords and anything more could be seen by search engines as keyword stuffing. This is a great way to keep your search engine rank as high as possible.
When creating the navigation structure for your site, don't over categorize. You want your site map tree to have as few levels as possible. So, try to be broad in what's included in each folder. Allow users to click on a tag cloud or something similar, to find more specific areas and posts on your website.
Do not use images to represent text. Images look nice on the website, but search engines cannot see them, and as a result, cannot index the text. If you convert the text images to real text, the search engine can index them correctly. In addition, plain text loads faster than images, so your user will have a better experience surfing your website with a faster load time.
With regards to search engine optimization your META description tags should be written in sentence structure. Simply placing a series of keywords or keyword phrases is an simple way to get your website penalized by the search engines. Make sure that you follow proper formatting techniques with regards to META tags.
Search engine optimization may not be very simple to start with, but as you get the experience you need, you will find that it is not only beneficial, but a great way to market your business online for a low cost and even by yourself. If you want to take it on as a do-it-yourself task or if you are looking for the right professional for certain tasks, make sure you start with these search engine optimization tips.
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