15 December 2011

Read To Increase Twitter Followers

By Smeagle Roberts


In order to know how to increase twitter followers, it is important to first understand what role twitter plays in today's online and connected world. Twitter is much more than a social media network. It is a way of life and a communication tool that is just as revolutionary and important as the invention of the telephone and email once was.

The point is that unlike the web or even web 2.0, twitter also serves as a vast repository of information for others who want to mine it. This makes it closer to web 3.0 and the semantic web. For those confused by maze of webs, just think of it like a giant pool of information fed and dipped into by millions of users.

This is a good reason to contribute and receive information that adds to this pool. It is also why building influence will help in more ways than one to gain more followers. As a start, consider responding to each and every @mention. Start acknowledging followers by getting in on industry specific and general memes like #FF (follow Friday).

It's early days yet and twitter is still developing as a medium, so it might be helpful to consider what the future holds in store. That would be instant search and the use of apps meant for mobile/location specific applications. Each of these has great potential for adding to an account's influence and follower count.

Those who use smartphones and/or location-based apps for tweets will find that their influence increasing as it concentrates on area specific followers. It helps to find people who share common interests, and the geographic pinpointing also helps to connect with followers outside of twitter. The net result is that the account, person or company gets firmly established as brand and an expert for this area, and it helps add more followers.

The second part is instant search, which all the major search engines offer. A tweet appears instantly for relevant search queries, and it offers a whole new audience outside twitter. By making use of a proper mix of keywords and relevant tweets at the right time, instant search can provide a big boost to the rate at which the number of followers increases on twitter.

It's also possible to buy followers. It could be in the form of a marketing campaign people get entered into promotions or contests in return for following the account. Or it could be in the form of a social media hire - someone who can provide a short-term boost with interesting tweets and raise the account's profile to help increase twitter followers.




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