This week's tip is centered on content creation for your Youtube channel. First, let's begin with some of the most popular types of videos that people create on Youtube. You can have PowerPoint or Keynote presentations, screencasts, stuff from Fiverr like animations, paper clipping and drawings and definitely, the most famous and that is introducing in front of the camera. As you now understand the varieties of videos that you can create, here's our 4-step formula to help you make better videos for your business.
Step one is the Opener. This is the most significant portion of your video. Statistics demonstrate that most videos are closed while in the first 5 seconds of them starting. So you'll want to do something that's going to grab the audience's attention straightaway. And this is what we call a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your branding. If you have a fantastic animated logo for your title, that would be amazing, feel free to use that. If you can't, you can be resourceful. You can hold up a piece of paper together with your logo. In this component of the introduction, what you wish to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the right way."
Step three is the Body of your show. This is where you give all of the content that your viewers want. Lots of keyword research in our previous video will let you determine what you would like this part to be about. Step four is the Call To Action. Every video must have a strong call to action at the end of it. There is no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're creating this video. So at the end of each video, establish sure you tell your viewers what it is you would like them to do. Whether it is to subscribe to your Youtube channel, to sign up to your opt-in list or to buy a product or service that you have.
And finally, the most crucial rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
Step one is the Opener. This is the most significant portion of your video. Statistics demonstrate that most videos are closed while in the first 5 seconds of them starting. So you'll want to do something that's going to grab the audience's attention straightaway. And this is what we call a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your branding. If you have a fantastic animated logo for your title, that would be amazing, feel free to use that. If you can't, you can be resourceful. You can hold up a piece of paper together with your logo. In this component of the introduction, what you wish to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the right way."
Step three is the Body of your show. This is where you give all of the content that your viewers want. Lots of keyword research in our previous video will let you determine what you would like this part to be about. Step four is the Call To Action. Every video must have a strong call to action at the end of it. There is no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're creating this video. So at the end of each video, establish sure you tell your viewers what it is you would like them to do. Whether it is to subscribe to your Youtube channel, to sign up to your opt-in list or to buy a product or service that you have.
And finally, the most crucial rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
About the Author:
Do you want to know how to make good Youtube videos? Well here are Five Minute Video Marketing 4-step formula that works for you.. Check here for free reprint license: Tips On How To Make Good Youtube Videos.
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